Industry research shows label design is moving from a regulatory necessity to a central branding tool that can shape consumer preference. Analysts highlight that brands perceived as both meaningful ...

Discover 29 leading B Corp fashion brands that go beyond certification. Explore Eco-Stylist approved sustainable labels you ...

Twenty-three inductees joined the Private Label Hall of Fame 2026 Class during a ceremony at PLMA's Annual Meeting and ...

Private-label brands are creating shopper confusion, according to a new study from global retail platform First Insight.The study, “The Quiet Takeover of Private Label,” indicates that traditional ...

Private label has hit record highs across Europe. Circana data reveals why brands are losing ground—and what strategies can ...

Private label FMCG is growing again and taking territory from big brands. But this wasn’t always the case. So, how is the category winning the battle for consumer attention? Independent brands were ...

Walmart's Great Value brand is getting its first major logo and packaging redesign in 10 years, impacting nearly 10,000 items ...

In the bustling world of artisanal soaps, where each bar is as unique as the person behind its creation, the significance of a label transcends mere aesthetics. A thoughtfully designed soap label does ...

But now that inflation is cooling off — the latest consumer price index is at its lowest level since February 2021 — private brands are at a crossroads. Will sales retreat to their typical market ...